Interflora Reaches Out
The iconic Interflora bus toured all over the country
Figure skating was just one of the many
sports we sponsored in the 90s
It was a formula for success when we
teamed up with Nigel Mansell in 1992
Throughout the eighties and nineties, the iconic Interflora bus could be seen touring all over the country.
We’d stop off at flower shows and country fairs to give floral demonstrations and let people see our talented florists at work.
By this time ordering flowers by phone was commonplace. The introduction of the credit card had made sending flowers even easier and we had orders coming in from far and wide.
In fact in 1991, we received our first order from outer space! Britain’s first astronaut, Helen Sharman sent an order for flowers to be delivered to her mother from the Mir space station. Just imagine how Helen’s mum must have felt when we delivered them into her arms.
Interflora went on to sponsor all sorts of events throughout the nineties. From figure skating, to athletics, to the Commonwealth Games: the Interflora name was seen all over the world. In 1992, we even sponsored F1 racing driver Nigel Mansell, who went on to win the British Grand Prix at Silverstone. It was a proud day for British sports fans – and for us too.
In the build up to the millennium we launched our website www.interflora.co.uk. Just like the transition from telegraph to telephone, the move to the internet heralded a whole new way of doing things. It meant that our entire product range was always readily available, so customers could place an order wherever and whenever they wanted.